Peachmode.com, founded in 2014 by Anupam Tulsyan and Aradhya Tulsyan, is a niche e-commerce platform specializing in modern ethnic women’s apparel and accessories. With the motto “Right Product @ Right Price,” the brand focuses on quality assurance, detailed product descriptions, and verified sellers. Expanding beyond online retail, Peachmode has recently ventured into offline retail with five stores in Mumbai.